Post by Tech With Gbenga (@techwithgbenga)

The StoryBrand 7-Part (SB7) framework, popularized by Donald Miller’s Building a StoryBrand, is a narrative formula for clarifying your marketing message.

It treats your customer as the hero of a story and your brand as the helpful guide, a concise summary of the framework is A CHARACTER who wants something encounters a PROBLEM at the peak of their despair, a GUIDE steps gives them a PLAN, and CALLS THEM TO ACTION.

https://techwithgbenga.com/storybrand-framework/

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