Post by Proshare (@Proshare)

At the 2026 KENNA Public Lecture, Professor Fabian Ajogwu used his book on corporate purpose to draw a sharp distinction between "purpose declared" and "purpose enacted."

Mission statements are easy. Embedding purpose into capital allocation, risk management & board oversight is the harder test.

https://proshare.co/articles/institutional-credibility-and-the-discipline-of-purpose-execution-oped?menu=Business&classification=Read&category=Book

At the 2026 KENNA Public Lecture, Professor Fabian Ajogwu used his book on corporate purpose to draw...

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