Post by Solomon Babatunde Aliyu (@solomonabundance)

Acquiring a brand is not the same as acquiring the system that made it work.

When Shoprite Holdings sold its Nigerian operations to Ketron Investment Limited in 2021, the expectation was local growth.

But many stores later faced stock shortages, supplier issues, and operational inefficiencies.

Lesson:
Buying a business is easy.
Maintaining systems, supply chains, and leadership discipline is the real work.

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