Post by Mild Uchenna (@Milduchenna)

Good morning builders.
What exactly is a CRM?
CRM means Customer Relationship Management.
It's not just software.
It's a system that helps you capture leads, track conversations, manage your sales pipeline, automate follow-ups, and measure performance.
Without a CRM, your business runs on memory and chats.
With a CRM, your business runs on data and structure.
SMEs don't fail because of lack of effort.
They fail because there's no system.
Over the next few days, we'll unpack this step by step.

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